RNC chair Michael Steele, in an interview with the Washington Times:
"We want to convey that the modern-day GOP looks like the conservative party that stands on principles," Steele told the Washington Times. "But we want to apply them to urban-suburban hip-hop settings."
"It will be avant garde, technically," he said of the new public relations team he's signing on. "It will come to the table with things that will surprise everyone - off the hook." He also added: "I don't do 'cutting-edge.' That's what Democrats are doing. We're going beyond cutting-edge."
Simpsons episode 4F12, "The Itchy and Scratchy and Poochie Show:"
EXECUTIVE
(pause) We at the network want a dog with attitude. He's edgy, he's "in your face." You've heard the expression "let's get busy"? Well, this is a dog who gets "biz-zay!" Consistently and thoroughly.
KRUSTY
So he's proactive, huh?
EXECUTIVE
Oh, God, yes. We're talking about a totally outrageous paradigm.
MEYER
Excuse me, but "proactive" and "paradigm"? Aren't these just buzzwords that dumb people use to sound important? Not that I'm accusing you of anything like that. I'm fired, aren't I?
MEYERS
No, no, no! He was supposed to have attitude.
SILVERMAN
Um... wh-what do you mean, exactly?
MEYERS
Oh, you know, attitude, attitude! Uh... sunglasses!
EXECUTIVE
Can we put him in more of a "hip-hop" context?
KRUSTY
Forget context, he's gotta be a surfer. Give me a nice shmear of surfer.
EXECUTIVE
I feel we should rastafy him by ... ten percent or so.
